We wanted ease of use and seamless accounting integration, but we also wanted our dollars to work for us. This is where Rho was very attractive.– Emma Nelson, COO at MUD\WTR*

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What is MUD\WTR?

MUD\WTR (pronounced ‘Mud Water’) is a health-focused beverage company offering certified organic alternatives to traditional coffee. It emphasizes wellness through functional ingredients. MUD\WTR has grown into a prominent player in the health industry, boasting nearly 40,000 five-star reviews and a reputation for quality and innovation.

Challenge

Diversifying banking solutions in a volatile market

Following the unexpected crash of SVB, MUD\WTR saw an opportunity to diversify its banking solutions¹ to safeguard its capital. 

The company needed a reliable and efficient banking partner that could match the perks of traditional banks while offering more flexibility and ease of use.

MUD\WTR explored several platforms during this period. They sought a solution that would not only provide seamless integration with their existing systems but also offer treasury² accounts to maximize their earnings. 

The stakes were high, as having a dependable and efficient banking partner was crucial for maintaining smooth financial operations and supporting their growth trajectory.

Diversification was important to us. We looked at three to four different platforms but wanted multiple ways to access our capital, and Rho offered the seamless setup, integration, and treasury we were looking for. – Emma Nelson, COO at MUD\WTR*

Solution

Streamlining financial operations with Rho’s business banking platform 

MUD\WTR saw an immediate impact on its financial operations by leveraging Rho's user-friendly banking¹ platform: 

• Efficient accounting management: The integration with QuickBooks allowed for smooth data synchronization, significantly improving the reconciliation process and ensuring all data was accurately and promptly reflected. 
• Reliable return on idle cash: MUD\WTR employed Rho’s treasury² accounts, ensuring their capital was working for them and securing their funds. 
• Streamlined financial operations: The ease of transferring funds between the treasury and operating accounts reduced the time spent on manual calculations and fund management.

Rho's platform makes banking almost enjoyable and incredibly efficient for our accounting processes. – Hillary Diebold, Accounting Manager at MUD\WTR*

Results

Eliminating admin headaches and safeguarding funds 

By putting Rho's banking platform to work, MUD\WTR achieved significant improvements in their financial operations while employing their spare funds through the treasury accounts. 

• 15% Increase in financial operational efficiency.
• Treasury yield that allowed them to safeguard their cash for the future
• Significant time savings in reconciliation and transaction processing.

Looking ahead, MUD\WTR plans to explore additional services with Rho to support their global expansion. They have a positive outlook on their continued partnership and are excited about the future products and services Rho plans to introduce. 

Rho is a partner that can grow with you; from what we’ve experienced to date, they have the ability and capacity to do that in an honest and trustworthy fashion. – Emma Nelson, COO at MUD\WTR*

¹Rho is a fintech company, not a bank. Checking and card services provided by Webster Bank, N.A., member FDIC; savings account services provided by American Deposit Management Co. and its partner banks.

²Investment management and advisory services provided by RBB Treasury LLC dba Rho Treasury, an SEC-registered investment adviser. RBB Treasury LLC facilitates investments in securities: investments are not deposits and are not FDIC Insured. Investments are not bank guaranteed, and may lose value. Investment products involve risk and past performance does not guarantee future results. Registration with the SEC does not imply a certain level of skill or training. Treasury and custodial services provided through Apex Clearing Corp. Treasury and custodial services provided through Interactive Brokers LLC for clients with accounts opened prior to July 2024; IBKR rates may vary from Apex rate shown above.

*Testimonials reflect individual customer experiences and opinions and are provided for illustrative purposes. There is no guarantee that your Rho experience will be the same and results may vary.